Industry Session: Connected Construction with SketchUp

The Future of Construction is Connected

Join us to explore the business value of working smarter, not harder.

In the world of architecture, engineering, construction, and operations (AECO), projects are becoming more complex, faster-paced, and increasingly interconnected. Coordinating design and build processes means managing multiple disciplines, heavy machinery movement, and the constant flow of materials, and can become quite costly when everyone is using different softwares and stakeholders do not have clarity on what is happening.

Find out how leading firms are cutting costs, saving time, and boosting collaboration with integrated workflows. By connecting people, processes, and data in real time, project teams can remove silos and cut down rework.

Agenda:

2:45pm : Guest registration

3:00pm : Welcome Address by Sean Baptist, Trimble SketchUp, APAC Head

3:05pm : Delivering Connected Construction by Trimble

3:30pm : What if you can use AI for IFC Classification by

Jason Li, M Moser Associates

Associate Director, Design Integration, Simulation and Technology &

Principal, Generative AI Agency

3:50pm: Memorandum of Understanding (MOU) signing ceremony

- Global Training Services as SketchUp Authorised Training Centre

This collaboration will:

✅ Provide certified training in SketchUp and Connected Construction workflows

✅ Empower professionals with future-ready skills

✅ Strengthen the ecosystem of design and construction excellence

4:00pm: Refreshments

Finding your way to our venue: Getting to BCA here

Parking is about $2.40 for 2 hrs

What if you can focus on designing and use AI for IFC classification?

Imagine being able to turn any of your modeled components, no matter how it was created, into a properly classified IFC object.

Join Jason Li, Associate Director, Design Integration, Simulation and Technology | Principal, Generative AI Agency, M Moser Associates as he speaks about his innovative award-winning AI Agentic workflow proof-of-concept (POC) for IFC Classification.

✅ Say goodbye to manual classification

✅ No need for pre-built asset libraries

✅ Regain creative freedom—without sacrificing standards

With the support of Cloudtim Singapore and OpenAI Singapore, the M Moser team used TensorFlow, GPT-4o, and GPT-o3-mini and connected SketchUp Ruby API to build a POC that eliminates the need to rebuild models just to meet compliance. Their POC was the 2nd prize winner for AI Hackathon 2025, an industry competition organised by the Singapore Institute of Architects - Young Architects League. The ultimate goal is to remove BIM as a barrier for architects, designers, and engineers unfamiliar with IFC schemas - and bring back the creative freedom to them, instead of limiting them to "have to" use existing digital assets.

Increasingly, developers, architecture studios, engineering firms, and construction companies are adopting BIM, not just as a tool but as a new way of thinking. This growing demand has created a strong need for professionals skilled in BIM practices and workflows. However, working with BIM can be rather complex, especially when teams are working in silos.

Key challenges in the AECO sector:

• Communication breakdowns between teams

• Disconnected data and systems

• Costly delays and rework

• Safety risks due to lack of foresight

Date is frequently fragmented and workflows may become misaligned. That’s where Connected Construction comes in.

Connected Construction is about using technology to connect

• People (architects, engineers, contractors, fabricators, owners)

• Processes (design, detailing, coordination, documentation, and construction)

• Data (models, measurements, schedules, material quantities)

Why attend this event: Get inspired and equipped to lead more collaboratively.

Topics covered include

• AI & Automation: Free your team from repetitive tasks like manual tagging and classification

• Real-Time Project Updates: Learn how Trimble Connect keeps everyone on the same page, from design to delivery.

• Integrate Point Cloud Data: Learn how to bridge site conditions and 3D models

• Collaborate Across Platforms: Explore how SketchUp's Revit Importer and IFC workflows support seamless coordination

• Effective Risk Mitigation: Benefit from early clash detection, safety planning, and operations sequencing

Who should attend:

• Anyone involved in construction project planning, execution, and management.

• Architects

• Designers

• AECO (Architecture, Engineering, Construction, and Operation and Maintenance) Contractors

• MEP Engineers

• Project Managers

• Site Supervisors

  
  

SketchUp, when integrated with other digital technologies such as Trimble's X9 3D laser scanning system offers powerful solutions for building and construction projects.

Business Impacts

How much money do construction companies save with Trimble building scanning & layout solutions?

We invite you to discover how SketchUp's new bundles, "Pro-Scan" and "Pro Advanced Workflows," can help transform your operations. SketchUp enhanced workflows provide a dynamic, visual, and collaborative platform that empowers onsite teams with real-time updates and actionable information, significantly improving productivity and mitigating risks across all project phases.  

In many professional environments, both SketchUp and Revit can be used in conjunction – SketchUp for early conceptual design and quick iterations, and then transitioning to Revit for detailed design, documentation, and BIM coordination.

With easy-to-learn tools, training costs are minimal. Crucially, SketchUp excels in integrating point cloud data from scanners like Trimble X9, or the powerful Trimble RI Robotic total station.. This visual clarity reduces errors, clashes, and rework on-site, saving significant time and money. Its affordability and extensive 3D Warehouse further boost efficiency, making SketchUp an invaluable tool for modern, connected construction.

For conceptual design, massing studies, and quick visualisation, SketchUp's speed allows designers to iterate rapidly. This means faster exploration of ideas and quicker client approvals in the early stages, reducing overall design time.

Introducing Trimble RI

About our Guest Speaker: Jason Li, M Moser Associates Design Integration, Simulation and Technology (DIST) | Principal, Generative AI Agency (GAIA)

Jason Li is a multifaceted professional with over a decade of experience at M Moser Associates where he has been instrumental in initiating the global Design Integration, Simulation, and Technology (DIST) group and leading it. Jason has significantly contributed to the development of the in-house OpenBIM platform and driven advancements in design principles and technologies, while coaching and training designers across regional offices.

He also plays a pivotal role in integrating sustainability and wellness principles into the company’s philosophy, while also significantly advancing the company’s technological capabilities and fostering partnerships with industry leaders. As an educator within the industry, he champions topics such as Building Information Modelling and the digitalisation of architecture, engineering, and construction (AEC). Jason is also recognised as the first WELL Accredited Professional (AP) in M Moser’s Southeast Asia (SEA) offices, reflecting his commitment to wellness initiatives. His comprehensive skills have proven invaluable in providing global high-profile clients with sustainable, wellness-oriented integrated design solutions.

Join us and learn first-hand why SketchUp is crucial for many of the largest AECO companies in the world. For many design and build companies, SketchUp is a game-changer. Its intuitive 3D modeling allows rapid conceptualisation and visualisation, enabling clear client communication and early design validation.